In-Store Media, With Accountable Reporting.
Track delivery, network activity, and campaign performance through transparent, impression-based reporting that media buyers trust.
Core Delivery Metrics.
Impressions
Verified foot-traffic and audience sizing data applied to actual screen playouts.
Proof of Play
Second-by-second log data verifying that creative was rendered on screen.
Dwell Time
Estimated zone dwell times based on store format and category layout.
Share of Voice
Percentage of total loop time secured by the advertiser across the campaign.
Attribution and Uplift.
Moving beyond basic delivery, we work to deliver data, where available, to correlate campaign exposure with sales uplifts or brand recall (depending on the objective set), providing the ability for the retailer to create true closed loop attribution through their attribution models.
Sales Lift Analysis
Comparing product movement in exposed stores versus matched control stores.
Category Halo
Measuring the impact of brand advertising on the wider category basket.
Uplift Report: Premium Beverage
National 4-Week Campaign vs Control Stores
Ready to See the Data?
Request a sample network report or discuss how we handle measurement and compliance.